A gentle ripple has become a deliberate current. High-net-worth families anchored in Europe are quietly expanding their private wealth operations to hubs such as Dubai and Singapore. This is not a retreat from Switzerland, which remains a cornerstone of global fiduciary trust, but a strategic broadening. The map of wealth management is not being redrawn in opposition, it’s being layered with new centres. The motive is not unkindness to tradition, but a desire for jurisdictions that offer agility, clarity, and optionality. As one adviser put it to the Financial Times, family offices in Dubai “can be quieter. That’s more desirable
